About Me
Product owner and e-commerce platform lead with 8+ years taking online channels from concept to revenue. Launched a two-sided marketplace to 4,000+ registered users in its first year, delivered over $1,000,000 in online turnover across 8,000+ orders from a standing start, and ran a company-wide CRM and ERP integration across six departments.
EXPERIENCE
April 2025 - Present
Product Listing Specialist
The Sequel, Pompano Beach, FL
• Own product segmentation and listing presentation decisions, optimising product page presentation to raise engagement and conversion rate.• Use market and competitor analysis to decide which listings get reworked first, then measure the conversion result.
March 2024 - April 2025
Digital Marketing Specialist
Monster Unlimited Inc, Hollywood, FL
• Managed all digital platforms, including digital assets and server management, for 5 company websites, ensuring optimal performance and security • Resolved onboarding challenges by efficiently providing solutions to newly acquired customers, resulting in improved customer satisfaction and retention. • Managed the digital assets ecosystem centered on WordPress, integrating with third-party applications to streamline operations and improve efficiency
January 2022 – December 2023
Head of Product
Jobtogo.co
• Lead technology team and product management. • Built the first MVP, used by over 4000 freelancers in 1 year, with WordPress. • Planned final product features and supervised built of the first version frontend. • Technologies: WordPress, Woocommerce, PHP, n8n.io, Hubspot, Figma, DigitalOcean, Notion
February 2021 - January 2022
Deputy General Manager
Mitsu Arıtma
• Acted as Deputy General Manager, responsible for establishing and supervising the company'sFinance, Accounting, Human Resources, Administrative Affairs, and Logistics departments. • Oversaw the management of the IT team and spearheaded the implementation of thecompany's entire technological infrastructure. This involved critical components like e-commerce infrastructure, internal communication technologies, CRM, and ERP software. • Built an e-commerce system for distinct B2B and B2C customer segments, utilizing WordPressinfrastructure. Focused on personalized shopping experiences by considering productvariations, shipping addresses, and pricing strategies.
August 2020 - February 2021
Head of Ecommerce
Miyore
• Managed E-Commerce, Digital Advertising, Warehouse, Logistics, and Administrative Affairsdepartments. • Focused on establishing CRM infrastructure, E-Commerce Platforms, and integrating digitalassets. • Achieved processing more than 8000 orders and exceeding the turnover target of $1.000.000in approximately 6 months. • Technologies: WordPress, Amazon, Ticimax, Google Analytics, Asana, Adobe Photoshop,Adobe Illustrator, CSS
November 2018 - August 2020
Digital Strategy & Web Development Manager
Water Grup
• Worked at Water Grup as a Digital Support Specialist in the corporate sales department. • Provided technological tools and technical support for the department. • Managed the company's digital assets, including integrating social media platforms, websitedesign, and digital advertising. • Subsequently, tasked with establishing and managing the E-Commerce Department. • Main responsibilities included managing e-commerce marketplace accounts, overseeing e-commerce operations, and implementing sales-enhancing strategies. • Led initiatives on Search Engine Optimization, Digital Advertising, and Social Media management within the department. • Technologies: PHP, WordPress, HTML, CSS, JS, MySQL, Elementor Pro, Adobe Creative Cloud, Google Ads, Hotjar, Hubspot, cPanel, Asana, Gsuite, Meta
September 2017 - November 2018
Web Developer - Volunteer
Davutpasa High School
• Part-time position from September 2018 to August 2019 (1 year) in Istanbul, Turkey. • Voluntarily developed software for Davutpaşa High School, leading projects such as the Digital Library Management System and the Registry System. • Formed teams with students from the school to complete these projects. • Successfully classified and recorded data for 22,000 books in the Library System and information for more than 30,000 students in the registry system within approximately 7 months. • Technologies: PHP, WordPress, HTML, CSS, JS, MySQL, Envato, Codecanyon, GSuite Education
Education
2019 – 2024
Bachelor's degree Degree in Public Relations
Istanbul University
2016 – 2019
Associate's Degree in Marketing
Marmara University
Skills
General Skills
Team Leadership Project Planning Communication Management Organization Dev Supervision Business Development
Technical Skills
Front-End Development WordPress SEOWeb Design Google Analytics Hotjar Hubspot Adobe Creative Cloud
Languages
English
Proficient
Turkish
Native
Azerbaijani
Fluent